Sunday, February 7, 2010

you can't handle the tooth

recently i was asked to come up
with an identity for a dental
laboratory ..the joy and agony of
this was i was asked to avoid any
tooth imagery ...the end result
is something very late 50's is
style and kinda my idea of a square
circle..(kinda sums up trying to think
outside the tooth)

theres was many concepts drawn up.
below is just the short list of ideas

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